Technical SEO focuses on improving the technical aspects
At Serpwize, we are passionate about transforming websites into powerful digital assets through expert Technical SEO strategies. Our mission is to elevate your online presence by enhancing the technical foundation of your website, so you can achieve greater visibility, superior performance, and sustainable growth.
We are a team of dedicated SEO professionals with extensive experience in the intricate world of Technical SEO. Our diverse backgrounds in web development, digital marketing, and data analysis equip us with a unique perspective on the complexities of search engine algorithms and web performance optimization. Our approach is both strategic and technical, driven by the goal of delivering measurable results for our clients.
What We Provide
Technical SEO is at the heart of what we do. We focus on the technical aspects of your website to improve how search engines crawl, index, and rank your pages. Here’s a glimpse into the core areas of our expertise:
Site Speed Optimization
we are dedicated to delivering exceptional site speed optimization services. Our expert team uses the latest techniques and tools to ensure your website performs at its best, providing a seamless experience for your users and driving better results for your business.
Mobile Optimization
Our expert team utilizes the latest techniques and tools to ensure your website is fully optimized for mobile devices, providing a seamless experience for your users and improving your search engine rankings
XML Sitemap Creation
Our team uses the latest tools and techniques to ensure your sitemap is accurate, comprehensive, and effective in enhancing your search engine visibility
HTTPS Implementation
We use latest tools and techniques to implement HTTPS seamlessly, providing you with peace of mind and improved online performance.
What is Technical Search Engine Optimization?
Technical SEO involves optimizing the technical elements of a website to ensure that search engines can crawl, index, and rank your site effectively. It encompasses a range of activities and best practices designed to improve site performance, enhance user experience, and ensure that search engines can interpret and serve your content accurately.
Frequently Asked Question
Technical SEO refers to the process of optimizing your website’s infrastructure to improve its crawling and indexing by search engines. This includes aspects like site speed, mobile-friendliness, XML sitemaps, and structured data.
Technical SEO ensures that search engines can crawl and index your site efficiently, which helps improve your site's search engine rankings. Without proper technical SEO, even high-quality content might not perform well in search results.
Site Speed: How fast your pages load.
Mobile-Friendliness: How well your site performs on mobile devices.
Crawlability and Indexability: Ensuring search engines can access and understand your content.
Sitemap: XML sitemaps help search engines discover your pages.
Mobile-friendliness means that your site is optimized for mobile devices. You can test this using:
Google’s Mobile-Friendly Test
Google Search Console’s Mobile Usability Report
An XML sitemap is a file that lists all your website’s important pages to help search engines crawl your site. You can create one using:
Yoast SEO (WordPress Plugin)
Google XML Sitemaps (WordPress Plugin)
Screaming Frog SEO Spider
Online Sitemap Generators
Robots.txt is a text file that instructs search engine crawlers on which pages to crawl or ignore. You can create and edit this file using a text editor and place it in the root directory of your site. Use tools like Robots.txt Tester in Google Search Console to check for issues.
HTTPS encrypts data exchanged between users and your site, ensuring security. Search engines prefer HTTPS sites and it also builds trust with users. To switch to HTTPS, you need an SSL certificate and to update your site’s URLs and internal links.
It’s recommended to conduct a Technical SEO audit at least quarterly or bi-annually to stay on top of changes and maintain your site’s health.
